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Contact:
Stephanie Covert
OMG
+1-843-737 0637
pr@omg.org 
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Tutorials  Announced for Business Ecology Initiative Conference
"Optimization for Innovation 2010: Reset"
December 6 - 8, 2010, Santa Clara, Calif., USA

Needham, MA, USA - October 27, 2010 - OMG's™ Business Ecology® Initiative (BEI) today announced the pre-conference tutorials for the "Optimization for Innovation 2010: Reset; Joint Business & Technology Actions for the New Normal" conference. The conference will take place December 6-8, 2010 in Santa Clara, Calif., USA. For more information on the conference visit http://www.business-ecology.org/pr.

At the inaugural Optimization for Innovation conference, executives, senior-level practitioners, experts and thought leaders will share real-world experiences and pragmatic 90-day action items to harvest savings and trapped value from existing processes, resources and capabilities. The conference will consist of a combination of invited guest speakers, keynotes, case studies, presentations and tutorials.

Tutorials

"Achieving Superior Performance by Converging Business and Technology,"
presented by Faisal Hoque, Founder and Chief Executive Officer, BTM Corporation

Organizations that converge their management of business and technology outperform their industry peers. Convergence requires new roles and responsibilities, as well as a new mindset and new skills. By applying lessons and best practices of such hallmark examples, attendees will gain insight on interpreting them through the lens of their own business in order to realize the benefits of being a converged enterprise.

"Capability Based Business Architecture (CBBA) Seminar,"
presented by Aleks Buterman, SenseAgility

Capability Based Business Architecture (CBBA) Seminar is a practitioner led interactive workshop that brings multiple disciplines together to solve actual business and technology challenges. Each section of the seminar provides the workshop team a critical piece to construct. Once completed the pieces are combined and used to communicate the proposed roadmap to their stakeholders.

Conference Information
For full session details plus general information about the conference, visit http://www.business-ecology.org/pr. Exhibit space is available; for more information contact Mike Narducci at marketing@omg.org or +1-781-444 0404. Sponsorship opportunities are available; contact Ken Berk at ken.berk@omg.org or +1-781-444 0404.

About the Business Ecology Initiative
The Business Ecology® Initiative provides education, advocacy and member programs to enable organizations to achieve Business Ecology success, employ Actionable Architecture™, and carve a path to business-IT integration. Associated with BEI are Communities of Practice (CoP) for several Business Ecology enablers, including BPM/SOA, CyberSecurity, Event Processing and Green CIO. The CoPs are advocacy groups comprised of practitioners, service providers and technology vendors, dedicated to promoting the business value, and enabling the successful adoption, of specific, key business-technology strategies, by the Global 1000, major government agencies and mid-market businesses.

Organizations interested in the BEI or in joining a Community of Practice should visit the website, http://www.business-ecology.org or email info@omg.org for more information.

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About OMG
OMG™ is an international, open membership, not-for-profit computer industry standards consortium. OMG Task Forces develop enterprise integration standards for a wide range of technologies and an even wider range of industries. OMG’s modeling standards enable powerful visual design, execution and maintenance of software and other processes. For more information, visit www.omg.org

Note to editors: For a listing of all OMG trademarks, visit http://www.omg.org/legal/tm_list.htm. All other trademarks are the property of their respective owners.

Edited by Stephanie

 
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