Business Architecture Master Series
MASTER SERIES:November 19 - 21, 2019
TIME: 8:30 am - 5:15 pm
PLACE: Four Points by Sheraton Sydney, Central Park, Sydney, Australia
PRIMERNovember 18, 2019- Free for first 50 Master Series Registrants. (Registration Required)
WORKSHOP:November 21, 2019 8:30 am - 5:15 pm - US$ 100 add-on. (Registration Required)
BUSINESS ARCHITECTURE MASTER SERIES & Workshop: MAKING IT REAL!
Business architecture was never intended to be a standalone discipline. As a result, organizations are increasingly leveraging business architecture to ground and align a variety of business disciplines, ensuring that these disciplines collectively work towards common goals, using a shared business perspective. The Business Architecture Master Series pushes the boundaries of the discipline, focusing on four high profile topics: strategy realization, customer experience and design, business agility and business-driven, IT architecture alignment. Each half day session explores the current state of the practice along with real-world successes and future directions. Sessions interactively engage leading experts, practitioners and attendees. The Master Series opens a new window into business architecture and the value it can delivery to organizations around the globe. Complementing the Master Series is the day three, Business Architecture Scenario-based Workshop that challenges attendees with usage scenarios that leverage established industry reference model content. The Business Architecture Master Series and Workshop go beyond the basics, raising attendees’ understanding of the discipline to a new level.
November 19, 2019
|time||master series DAY ONE TOPICS|
|8:30am - 9:00am||
Welcome to the Business Architecture Master Series: Pushing the Boundaries
The Business Architecture Master Series will push the boundaries of usage scenarios, seeking to increase the value of business architecture for an ever-expanding group of business architecture professionals. The welcome address will overview the current state of interdisciplinary alignment and introduce the four Master Series topics. The session will also set the stage for the remaining sessions and discuss how key learnings will evolve when the Master Series comes to a close.
|9:00am - noon||Business Architecture: Driving Strategy Realization
Session Leaders: Whynde Kuehn, William Ulrich
The ability to optimize strategic formulation through realization is a key strength of business architecture. This session will overview the current state of business architecture’s role in strategy realization based on a commonly used framework and experiences in the field. Open discussions will explore how to further align business architecture’s role across the strategy realization path as a way to fully maximize and optimize an organization’s ability to deliver end-to-end business value. Topics include:
The Role of Business Architecture in Strategy Execution
Speaker: Whynde Kuehn
Interactive Panel Discussion: Strategy Execution - Where is Industry Headed?
|noon - 1:00pm||Lunch|
|1:00pm - 4:30pm||
Business Architecture: Enabling the Customer Experience
Leveraging Service Design, Strategy, and Business Architecture in Government: The ORIC Case Study
Architecting Empathy: Oxymoron or Revolution?
|4:30pm - 5:00 pm||
November 20, 2019
|TIME||Master Series DAY TWO TOPICS|
|8:30am - 9:00am||
Morning Kickoff: Global State of Business Architecture
|9:00 am - noon||
Business Architecture & Agile Execution
Business Architecture – The Gateway to Transforming an Organization into an Agile Enterprise Speaker: William Ulrich
Business Architecture & Change Management
Bio: Ken Williams is Process Architect for Life and Retirement Centralized Global Operations Transformation & Automation at AIG. Together with his team he enables execution of strategic and tactical transformation through the alignment of business architecture, change management, benefit realization management, and Agile project management. Ken is a Certified Change Management Professional (CCMP)®, Project Management Professional (PMP)®, PMI Agile Certified Practitioner (PMI-ACP)®
True Agility is in Need of True Business Architecture
Bio: Craig is internationally recognized in his areas of expertise as both innovator and speaker. He has worked internationally within a tier-1 consulting firm, started several digital and services companies, and developed innovative service and product offerings for local and international clients. He is the creator of the Synapc AI engine and Tribalmind platform, as well as the author of multiple courses within the disciplines of strategic and enterprise design thinking, business architecture, innovation management and lean startup transformation. He is a design and innovation coach, strategic designer, digital strategist, green belt lean six sigma practitioner, certified lean-agile change agent (SPC), Open Group and SAFe Certified architect and a licensed engage and grow coach.
Panel Discussion: The Agile Enterprise & Business Architecture The agile enterprise panel discussion will focus on the latter stages of strategy execution, including change impacts, business requirements, program and project alignment, and multiple team coordination.
|noon - 1:30pm||Lunch|
|1:30pm - 4:30pm||
Business Architecture & IT Architecture Alignment
Business-Driven, IT Architecture Transformation
Business-Driven and IT Architecture Alignment: Business Value Delivery Approach
Bio: Ivan Blinov is Technical Director at BMASTER INC. Ivan has over 15 years of experience in successful leading business and IT transformation projects for healthcare, financial services and insurance industries. Ivan have been a member of the Business Architecture Guild since 2014 and he is a Certified Business Architect (CBA)®. Ivan serves a mentor for the Guild’s financial services reference model team, co-lead for healthcare provider industry reference model team, and an active member of the common and insurance reference model, strategy, and metamodel teams.
Business Model innovation - The Key to Navigation Exponential Technology Disruption
Solving an Intractable IT Problem with Business Architecture
Panel Discussion: Leveraging Business Architecture to Inform IT Investments
|4:30pm - 5:15pm||Closing Address: How Do We Engage to Move the Ideas Forward
The closing session discusses next steps and ideas for industry working groups, including within the Business Architecture Guild® and in affiliation with other industry associations. The session will also preview the day-3, hands-on workshop.
November 21, 2019
|TIME||Master Series optional scenario-Based workshop (Day 3 add-on)|
|The Business Architecture Scenario-based Workshop provides attendees with hands-on experience in the discipline. Learning how to apply business architecture to actual situations is a major challenge for many practitioners. Attendees will be given real world scenarios and be asked to come up with approaches and solutions leveraging business architecture reference model content, supplied to attendees. Each session will be hands-on, where attendees work in teams to come up with various approaches and share the results with the group. Join this exciting opportunity to engage with fellow practitioners.|
|8:30 am – Noon||
20-Minute Business Architecture Crash Course Workshop
Wakeup Mapping Challenge: Capability Definition Exercise
Billing & Collection Challenge: Using Capability & Information Concepts
|Noon - 1:00 pm||Lunch|
|1:00 pm - 5:15 pm||
Streamlining Customer Experience Challenge: Product & Customer Focus
Fund Management Challenge: Data Procurement Issue Resolution
For those newer to the discipline, consider attending the Business Architecture Primer being offered on Monday afternoon, November 18, prior to the Master Series. The Primer is free to Master Series attendees. Registration required.
Certified Business Architects (CBA)® will receive CEU credits for this entire event!
About Business Architecture Guild® The primary purpose of the Business Architecture Guild® (Guild) is "to promote best practices and expand the knowledgebase of the business architecture discipline." The Guild is an international, not-for-profit, member-based organization that provides valuable resources to business architecture practitioners and others interested in the field. The Guild is the source of "A Guide to the Business Architecture Body of Knowledge® (BIZBOK® Guide)", produced by members of the Business Architecture Guild.
For more information, visit www.businessarchitectureguild.org.